Ethika : VISIT SITE
Ethika is a leading American lifestyle brand specializing in men's, women's, and children's underwear. Founded in 2001 by Malcolm McCassy, along with partners Travis Pastrana and professional skateboarder Ryan Sheckler, the company is headquartered in San Clemente, California.
Product Offerings:
Ethika's signature product, "The Staple," is a longer-fitting boxer brief designed for comfort and versatility. Over the years, the company has expanded its product line to include various styles of underwear and apparel for men, women, and children, catering to diverse preferences and needs.
Company Philosophy:
Ethika emphasizes creating authentic experiences and connections through creative innovation, self-expression, and quality products. Their motto, "With You Everywhere™," reflects their commitment to being an integral part of their customers' lifestyles.
Collaborations and Cultural Impact:
The brand has established a significant presence in music and sports by collaborating with prominent artists and athletes. Notable partnerships include hip-hop artists like Meek Mill and Kid Ink, as well as sports figures such as NBA star Klay Thompson and motorsports icon Valentino Rossi. These collaborations have resulted in exclusive product lines and have strengthened Ethika's influence in various cultural spheres.
Company Growth and Recognition:
Under the leadership of CEO Matt Cook, who joined the company in 2012, Ethika has experienced substantial growth. The brand's success is attributed to its ability to deliver quality products, offer a premium brand experience, and authentically connect with a broad consumer base. As of 2021, Ethika employs between 501 and 1,000 individuals, reflecting its expansion and prominence in the apparel industry.
Contact Information:
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Address: 1001 Avenida Pico, Suite C-525, San Clemente, CA 92673, United States
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Phone: (888) 502-5310
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Website: https://www.ethika.com
