FirstCry, established in 2010 by Supam Maheshwari and Amitava Saha, is India's leading e-commerce platform specializing in products for babies, kids, and mothers. Headquartered in Pune, Maharashtra, FirstCry offers a comprehensive range of over 200,000 products from more than 6,000 brands, including diapering, toys, apparel, footwear, gear, health supplements, infant formulas, feeding equipment, skincare, and detergents.
Key Milestones:
-
2010: FirstCry was founded with the aim of providing a one-stop destination for parenting needs across commerce, content, community engagement, and education.
-
2011: The company expanded into offline retail through franchise-owned stores, initially targeting Tier-2 and Tier-3 cities.
2013: FirstCry introduced its private label clothing brand, BabyHug.
2016: The company acquired BabyOye, owned by the Mahindra Group, merging their operations to enhance their retail presence.
2019: FirstCry ventured into the international market by launching operations in the United Arab Emirates and later in Saudi Arabia in 2022.
-
2021: The company raised ₹95 crore (approximately $13 million) in an equity funding round from pi Ventures.
2024: FirstCry went public on the Bombay Stock Exchange and National Stock Exchange on August 13, 2024, following a successful initial public offering.
Vision and Mission:
-
Vision: To be the most trusted and preferred multi-channel retailing platform for mothers, babies, and kids' products.
-
Mission: To make the parenting experience beautiful by offering a wide range of quality products and services that cater to the evolving needs of parents and children.
Headquarters:
FirstCry's headquarters are located in Pune, Maharashtra, India.
For more information, you can visit their official website: www.firstcry.com.
Firstcry : OPEN NOW>
- CategoriesBaby & Kids
- Countries Allowed :
India
No comments:
Post a Comment